SALES OPERATIONS & LEAD GENERATION
WIN with Consistent Sales & Conversion Tracking
Over the past few years, post COVID, we have seen shifts in the market. Demographic changes, with a new generation of buyers and engineers entering the market coupled with the retirement boom, have dramatically changed the customer journey. Specifically, the last step: BUY. We call that step WIN here at GrowthHive. We realized that we generated tons of leads and prospects for our partners, but they were hidden from sight. How many customers complete forms on your B2B website? Chances are, not that many… Why?
The reasons are multiple, starting with the fact that most of us sell “complex” solutions with too many “variables” and people prefer to engage more directly than via a cold form. Assuming we have the right systems in place, we can "see" what we call "Top Engaged" prospects that have visited our digital platforms repeatedly but haven't completed a form. It's time to engage from our side and seal the deal. We work with your team to install tools and provide expertise in maximizing your win rate and track your ROI from start to finish.
Let’s unpack some the services we offer:
SALES OPERATIONS SUPPORT
We understand that behind every successful sales team is a solid operational foundation. Sales isn’t just about closing deals—it’s about building efficient processes, aligning teams, and leveraging data for smarter decisions.
Our Sales Operations Support service optimizes your sales infrastructure, streamlining workflows and integrating the right tools to eliminate inefficiencies. By aligning your teams and leveraging real-time data, we help you create a scalable foundation for sustained revenue growth, allowing your team to focus on what they do best: selling.
LEAD GENERATION
Grow your reach with our lead generation program. We have real people with experience in your markets, business processes, and products. We do not use automated “fishing nets” for your lists. Once identified, we use sophisticated tools and AI to onboard those prospects and provide your sales team with the right leads.
Our motto: Quality over Quantity. This program is designed to complement strategic digital advertising campaigns in Google, LinkedIn or other platform suited to your markets.
CRM ENGAGEMENT & TRAINING
Implementing a CRM like HubSpot is just the beginning—true success comes when your team knows how to use it effectively. Our CRM Engagement & Training program equips your sales, marketing, and customer service teams with the practical knowledge and best practices needed to unlock HubSpot’s full potential.
With better client engagement, cleaner data management, and improved sales efficiency, your CRM becomes a powerful asset driving measurable results.
CONVERSION TRACKING/TOP ENGAGED PROGRAM
To better connect your sales team with marketing efforts, we implement post-marketing activities and sales-support tools. It is widely known that the faster your team engages with a “hot” prospect, the higher the likelihood of conversion. Maximize your ROI.
Alert the right person in your organization that a prospect needs to be engaged at the right time with our Top Engaged program.
MARKETING & CRM AUTOMATION
Where needed, we can implement a lead generation program. We have real talented people with experience in your markets, business processes and products. We do not use automated “fishing nets”. Once identified, we use sophisticated tools and AI to onboard those prospects and provide your sales team with the right leads.
Our motto: Quality over Quantity. This program usually complements strategic digital advertising campaigns in Google, LinkedIn or other platform suited to your markets.